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Via MCP

Connect Google Analytics to your Digital Workers

Claire and Kate read traffic, conversion and funnel data from GA4 to measure which campaigns actually move the needle.

Google Analytics connects to DigitalCrew through the Model Context Protocol (MCP), the open standard for connecting AI agents to tools. Point your crew at a Google Analytics MCP server and the available actions are discovered automatically.

What your Digital Workers do with Google Analytics

Answers, not just dashboards

Ask Claire a question and she queries Google Analytics for the numbers, then explains what they mean for your business.

Reports that write themselves

Weekly summaries built from your Google Analytics data land in your inbox or Slack, ready to share.

Research grounded in your data

Claire combines external market research with your Google Analytics metrics so every recommendation fits your reality.

Digital Workers that use Google Analytics

CClaire · Market Mastermind
KKate · Marketing Maestro

How the Google Analytics integration works

1. Get your API key

API key

Google Cloud Console → Credentials

  1. 1Open Google Cloud Console and enable the Analytics Data API.
  2. 2Create a service account and download its JSON key.
  3. 3In GA4 Admin → Property Access Management, add the service-account email as a Viewer.
  4. 4Authenticate with the JSON key (or set up OAuth).

Requires a Google Cloud project and GA4 property access.

View the official documentation

2. Connect Google Analytics in DigitalCrew

Admin → Integrations → Google Analytics

  1. 1Open DigitalCrew and go to Admin → Integrations.
  2. 2Search for Google Analytics and click Connect.
  3. 3Paste your Google Analytics API key into the API Key field.
  4. 4Choose which crew members can use Google Analytics.
  5. 5Click Connect — your key is encrypted and stored securely.

Frequently asked questions

Is the Google Analytics integration available today?

Yes, through the Model Context Protocol. Connect a Google Analytics MCP server to DigitalCrew and your Digital Workers can start using it right away.

Which Digital Workers can use Google Analytics?

Claire, Kate get the most out of Google Analytics, but any worker in your crew can be granted access when a mission calls for it.

How long does it take to connect Google Analytics?

Minutes, not weeks. Native integrations connect from the dashboard with an API key or OAuth; MCP connections just need the server URL. No engineering project required.

Is my Google Analytics data safe with DigitalCrew?

Yes. Your credentials are stored encrypted, workers act only within the permissions you grant, and DigitalCrew is built GDPR-compliant. You can revoke access at any time.

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